Scottish Development International will lead
Scotland’s first ever food and drink delegation to India between
November 24 and 28, 2013 to explore opportunities to increase trade
between the two nations and grow exports of the country’s finest
produce, according to Crawford Gillies, chairman, Scottish Enterprise.
The Scottish food and drink industry is worth over £13 billion a year, and currently accounts for 20 per cent of all exports. Spearheaded by James Withers, chief executive, Scotland Food and Drink (an industry leadership body).
The delegation, comprising senior executives from Scotland’s trade bodies and artisan food manufacturers, would be introducing their products to retail and hospitality influencers in both Mumbai and New Delhi.
The trade delegation’s visit follows news that Scottish bottled water brand Highland Spring, one of the UK’s leading brands of bottled water, plans to enter the Indian market in a joint venture with Delhi-based Jembex Enterprises. Over eight million litre of Highland Spring water is exported globally every year, and sparkling spring water will be the first product to be launched by the company in India.
One of Scotland’s best-known products, Scotch Whisky, generates £4.3 billion in exports annually, according to the Scottish Whisky Association.
Scotland also produces some of the world’s best smoked salmon, seafood, red meat, dairy and bakery products. Scottish food and drink exports to India increased by 87 per cent to £62.7 million during the five-year period to 2012.
Rooma Bussi, acting country manager, Scotland Development International, said: “India is a market of opportunity for Scotland’s premium food and drink producers.”
“Changing tastes and growing incomes are increasing the demand for gourmet products, while the rapid expansion of modern food retail in both urban and rural areas over the last five years has created new outlets to reach discerning consumers,” she added.
“Following the visit of Indian retailers and buyers to Scotland in September 2013, we are delighted to welcome senior representatives of the Scottish food and drink industry to India to explore potential partnerships with their Indian counterparts,” Bussi added.
Withers said, “The learning journey to India is an excellent opportunity to demonstrate why Scotland has garnered a reputation as the land of food and drink by introducing the country’s finest produce to some of India’s biggest retailers and hospitality brands.”
“Our aim is to grow the food and drink industry in Scotland to £16.5 billion by 2017 and increasing sales in key international markets such as India, which as a nation is so passionate about food, is pivotal to achieving this goal,” he added.
The Scottish food and drink industry is worth over £13 billion a year, and currently accounts for 20 per cent of all exports. Spearheaded by James Withers, chief executive, Scotland Food and Drink (an industry leadership body).
The delegation, comprising senior executives from Scotland’s trade bodies and artisan food manufacturers, would be introducing their products to retail and hospitality influencers in both Mumbai and New Delhi.
The trade delegation’s visit follows news that Scottish bottled water brand Highland Spring, one of the UK’s leading brands of bottled water, plans to enter the Indian market in a joint venture with Delhi-based Jembex Enterprises. Over eight million litre of Highland Spring water is exported globally every year, and sparkling spring water will be the first product to be launched by the company in India.
One of Scotland’s best-known products, Scotch Whisky, generates £4.3 billion in exports annually, according to the Scottish Whisky Association.
Scotland also produces some of the world’s best smoked salmon, seafood, red meat, dairy and bakery products. Scottish food and drink exports to India increased by 87 per cent to £62.7 million during the five-year period to 2012.
Rooma Bussi, acting country manager, Scotland Development International, said: “India is a market of opportunity for Scotland’s premium food and drink producers.”
“Changing tastes and growing incomes are increasing the demand for gourmet products, while the rapid expansion of modern food retail in both urban and rural areas over the last five years has created new outlets to reach discerning consumers,” she added.
“Following the visit of Indian retailers and buyers to Scotland in September 2013, we are delighted to welcome senior representatives of the Scottish food and drink industry to India to explore potential partnerships with their Indian counterparts,” Bussi added.
Withers said, “The learning journey to India is an excellent opportunity to demonstrate why Scotland has garnered a reputation as the land of food and drink by introducing the country’s finest produce to some of India’s biggest retailers and hospitality brands.”
“Our aim is to grow the food and drink industry in Scotland to £16.5 billion by 2017 and increasing sales in key international markets such as India, which as a nation is so passionate about food, is pivotal to achieving this goal,” he added.
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