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Pabrai's Fresh & Naturelle launches liquid jaggery ice-cream Nalen Gur

Pabrai’s Fresh and Naturelle of Kolkata has introduced a new flavour of ice-cream called Nalen Gur ice-cream. Its starting price is Rs 89 plus taxes. It has been created to woo the customers by introducing flavours, which are unheard of in the ice-cream industry. Nalen Gur is jaggery in liquid form and is made from the sap of the date palm or khajur tree; which is native to West Bengal. The sap is allowed to drip into earthen pots hung from the trunk and is collected before sunrise. It is boiled in large flat pans over low heat to a thick liquid, which is similar to honey in colour and consistency. Pabrai's Nalen Gur ice cream is made with this jaggery, and the finished ice-cream has a special crumble, which gives it a taste and texture that is unlike any other ice-cream.

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