Wagh Bakri Tea Group, one of India’s largest
privately-held packaged tea groups, has introduced 100 per cent
certified organic tea gift pack for Christmas and the New Year. It is
priced at Rs 500, and is available at leading retail outlets as well as
at the group’s online store.
This pack includes Darjeeling Green Tea, Organic Darjeeling Tea and Organic Leaf Tea, each in 100g packs. Wagh Bakri’s organic tea has been certified by Lacon GMBH, Germany and the United States Department of Agriculture (USDA), USA. Explaining the company’s strategy,
Parag Desai, executive director, sales, marketing and international trade, said, “In the last few years, there has been a significant shift towards healthy gifts, and hence the growth in demand for certified organic teas. This pack is introduced to ensure that tea lovers get the benefits of this combo pack at a discount sand enjoy healthy tea.”
This pack includes Darjeeling Green Tea, Organic Darjeeling Tea and Organic Leaf Tea, each in 100g packs. Wagh Bakri’s organic tea has been certified by Lacon GMBH, Germany and the United States Department of Agriculture (USDA), USA. Explaining the company’s strategy,
Parag Desai, executive director, sales, marketing and international trade, said, “In the last few years, there has been a significant shift towards healthy gifts, and hence the growth in demand for certified organic teas. This pack is introduced to ensure that tea lovers get the benefits of this combo pack at a discount sand enjoy healthy tea.”
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