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Som Distilleries launches whisky brand – Milestone 100 – in Indian market

Som Distilleries & Breweries Ltd (SDBL), a leading breweries company, unveiled a premium segment Whisky - Milestone 100 - in the Indian market.

According to a press note issued by the company, with over 25 years of presence in the industry, Som has always taken aggressive steps towards an unprecedented expansion.

Deepak Arora, CEO, Som Group of Companies, shares, “Our company has completed 25 years of successful operations. Now we have entered into the premium segment by introducing Milestone 100 premium whisky. As the name depicts, Milestone 100 is especially made for achievers, who have aspirations to achieve new milestones in their life, that live life with the mantra of - “Thodda Aur” and 100 denotes the 100% purest form of grain alcohol.”
PepsiCo India introduces Pepsi Atom - second cola from company’s stable

In tune with the summer season, PepsiCo India has introduced Pepsi Atom.

According to a press release by the company, it is the second mainstream cola from PepsiCo India portfolio, after the company’s flagship brand Pepsi.

Created for the Indian market, in collaboration with PepsiCo’s global innovation team, it is a result of extensive flavour development and consumer testing in the country.

It will be available in a black and blue packaging including a 250 ml My Can at an introductory price of Rs 15 and a 500 ml PET bottle at Rs 25. 200 ml returnable glass bottles (RGB) are also available in select markets at Rs 10.

Gautham Mukkavilli, CEO, beverages, PepsiCo India, said, “It is of great significance that a second mainstream cola from the PepsiCo portfolio has been developed for the Indian consumer. India-centric innovation or ‘indovation’ is a key growth driver for our business. It is our biggest launch in the recent years and we are committed to invest behind the brand and make it a key player in the carbonated beverage segment.”
Traditional sweets, snacks products fall under proprietary food, LS told


The sweets and snacks products (traditional sweets) for which the standards have not been prescribed fall under the category of “proprietary food.”

These products should comply with the regulatory provisions like FSS (Contaminants, Toxins & Residues) Regulations, 2011, and Table 2 of Appendix A and Appendix B of Food Safety and Standards (FSS) (Food Product Standards and Food Additives) Regulations, 2011. Codex has prescribed some standards for sweets and snacks under Table 2 of General Standards for Food Additive (GSFA).

Sweets and snack products are required to comply with the above-mentioned Regulations. The Food Safety and Standards Authority of India (FSSAI) has initiated the process of revision / harmonisation of standards for food products with those of Codex and other international best practices and to develop new standards in respect of those food products where there is a need to develop standards taking into account the Codex and other international best practices.

Export promotion of Indian traditional sweets and snack products is looked after by the Agriculture and Processed Food Products Export Development Authority, under the ministry of commerce, the products have to comply with the standards of the importing countries.

This information was given by minister of state for health & family welfare Abu Hasem Khan Choudhury in written reply to a question in the Lok Sabha on Friday.
Industry awaiting July 22 hearing on junk food ban in & around schools

The food industry is eagerly awaiting July 22, 2013, the date fixed by the Delhi High Court for hearing a public interest litigation (PIL) seeking ban on the sale of junk food and aerated drinks in and around schools in the country, because the Food Safety and Standards Authority of India (FSSAI) would be presenting the guidelines for and definition of junk food.



And now, since the High Court has directed the country's apex food regulator to release a paper on the definition of junk food, it is said to be working with a private agency on defining junk food, which it would present before the court at the aforesaid hearing.



Speaking at a recent function, K Chandramouli, chairman, FSSAI, voiced his concern about junk food. He said, “We are going to take the issue of food safety to schools. We would consult the education ministry to include the subject of food safety in the curriculum. Children are most affected and ill-informed about the choices regarding food habits. And a food-related disease like obesity is a huge problem.”



The industry raised its concerns too. “I feel the right way is to educate and guide people about what they should eat and in what quantity,” said D V Malhan, executive secretary, All India Food Processors' Association (AIFPA). He added that awareness was the key and the role of FSSAI would be vital in correcting the situation by means of regulations and making informed choices.



“Industry experts stressed on the need to maintain a balance, because that could affect the employment of people involved in manufacturing. The problem is people's eating habits. There are many items, which are prepared with a lot of oil and in-house. For example, parathas are heavy, but parents give the kids these items,” they said.



The High Court also directed the Food Safety and Standards Authority of India to consult the All India Food Processors' Association while framing the guidelines, but AIFPA officials said that they are yet to be approached by the authorities.



Meanwhile, the Uday Foundation's Rahul Verma, who filed the PIL, emphasised that anything that is high on sodium and low on nutrition should not be sold in and around schools.



He raised four suggestions, namely guidelines be framed on what should be sold in schools; a comprehensive canteen policy be implemented in schools; the sale of junk food be banned in the peripheries of schools, and children be prohibited from endorsing junk food in advertisements.



Verma said the court’s ruling would have an impact on three of the four recommendations, the only exception being the one concerning advertisements. He added, “Kids need nutritional food when the first recess happens around 11am in schools, because the last nutritional food they had would have been the previous night and most of the school-goers do not have much time for a proper breakfast in the morning.”


Eating at roadside food stalls could be a risky affair

INDORE: Student Ayush Jain, along with friends, tried a glass of fruit juice to beat the scorching summer heat at a shop at Janzeerwala crossing recently. One glass each of mango juice had them stay in bed for the next three days because of food poisoning. Since then, they eat only at proper restaurants with proper hygiene and environment.

You might get tempted to visit that roadside chat centre everytime you cross a particular street but chances are high that with palate tickling food, you are also served germs free of cost. A number of chat centres, juice shops and other roadside eateries in city are running without any valid licence or permission. Also they are hardly supervised by the officials concerned thus increasing the chances of sale of substandard food and risk to our health.

Raj Thakur owns a tea stall in Vijay Nagar where he also sells snacks and juice. When asked if he had to get a licence or permission for the stall, he said, "I have been running the shop for the past two years and no one ever enquired about the licence or permission. We pay Indore municipal corporation (IMC) a monthly amount of 3,000 with a receipt in return. That is all the documentation we go through. We make sales worth Rs 3,000 everyday."

Owner of another juice centre without licence at Rasoma Crossing , Rakesh Kumar said, "I am from Banaras and for past few years I have been coming to Indore in summers to set up a shop. None ever came to inspect the quality of food or check the availability of licence. We never faced any complication except that we have to pay a nominal fee to municipal corporation staff."

Although registration fee is nominal (Rs100) for registering such small food joints, ignorance about the procedure has led to such a scenario.

Food and drug safety officer, Indore, Manish Swamy said "These small food vendors are put in the category of petty vendors by the government; however the food quality standard guidelines are the same for them. Although we only have 4,000 registered petty vendors in the city, the total number of such food joints might exceed 15,000. Though running such a setup without licence is a punishable offence."

Designated officer, food and drug administration, Dr Ashok Dagaria said "Our department runs continuous checks regularly in different zones across the city. With summers approaching, we will be running thorough inspections around the city to have the situation under control."



Panel to examine suggestions on sale of quality mutton in JK

Srinagar:The government on Thursday constituted a six-member committee to examine suggestions on slaughtering of animals and sale of quality mutton by the butchers in the Kashmir Valley.
The committee comprising Commissioner, Food Safety as its convener has also been tasked to consider setting up of livestock check posts at Lakhanpur, Lower Munda and Hirpora Shopian in state.
The members of the committee include administrative Secretaries of CAPD and Animal & Sheep Husbandry Department besides Special/Additional Secretary Finance Department (Incharge of taxation), Health Officers of Jammu and Srinagar Municipal Corporations.  
“The Committee shall submit its report to the Health and Medical Education Department within a week’s time,” the government said.
The decision was taken apropos to the directions by a division bench of court comprising Justices Mohammad Yaqoob Mir and Janak Raj Kotwal last month.  
The court was hearing a Public Interest Litigation, seeking effective implementation of Food Safety and Standards Act 2006.
The court had observed that there is deficient mechanism in place to check slaughtering of animals and sale of quality mutton by the butchers in the Valley.
Subsequently, the bench had asked advocate B A Khan, standing counsel Srinagar Municipal Corporation, about it.
The latter had produced a copy of suggestions as formulated by the Municipal Veterinary Officer, SMC, regarding the issue and court put it on record while terming it as apposite.
Accordingly, the court had directed Chief Secretary to constitute relevant committee, who shall examine the suggestions and asked the top bureaucrat of the state to file compliance by or before next date of the hearing.



Re-launch of pepper futures likely

Pepper futures contracts on commodity exchanges might be re-launched soon when the controversial mineral oil issue is resolved.

The issue had rocked the Food Safety Standards Authority of India (FSSAI) and led to sealing of 8,000 tonnes of the commodity in Kochi and suspension of trade in December 2012. The Forward Markets Commission (FMC) had asked the National Commodity & Derivatives Exchange (NCDEX) to resolve the issue before granting permission to re-launch the contracts, temporarily suspended a few months ago.

Following this, NCDEX released the payment for testing the samples of pepper sealed by FSSAI, applying for new contracts afresh. As FMC didn't mention mineral oil testing in the contract, it chose to suspend the contract to avoid controversy. Meanwhile, the mineral oil issue related to the pepper stocks sealed by FSSAI in Kochi has gradually lost relevance.

Used to polish sub-standard pepper, mineral oil evaporates after three months. That FSSAI is in no hurry to release the sealed pepper is evident from the fact that a random check of two lots (of nine tonnes and 24 tonnes) in February found no trace of mineral oil.

The two lots were found deposited by farmers who, according to experts, did not have adequate resources and skill for mineral oil polishing.

However, now, FSSAI has changed the evaluation method. Against random checks earlier, it is now evaluating the stocks through the cleansing method---samples from all packets are taken for testing in an independent laboratory. "We are aware of the fact that pepper absorbs mineral oil and chances are the traces of mineral oil, if any, would evaporate over time.

Hence, instead of random checks earlier, we are carrying out the cleansing method of sampling, which would necessarily call for samples from every pack," said Anil Kumar, joint commissioner of FSSAI, Thiruvananthapuram.

FSSAI's Kerala unit had, on December 18, sealed about 8,000 tonnes of pepper, worth Rs 300 crore, in various warehouses registered with NCDEX.

Experts at the Spices Board have already started issuing the analytical report. "As soon as we get the analytical report from the Spices Board, we would release the quantity," said Kumar.

Mineral oil is banned in India, and it isn't used with edible commodities.

Apples that won't keep doctors away

 

The wax coating on apples that were immersed in water for three hours. The apples were brought by a Tripunithura resident from a shop there

The next time you buy exotic apples from the market, beware! The foreign apples, which may look tempting, are being coated with wax, according to health experts.

Most of the apples that arrive from the foreign market, especially from the US, are coated with wax to ensure that their colour is not lost during the export-import process. If the actual colour is maintained, the apples will look fresh when it is displayed at the retail outlets.

Based on the reports that such outer coatings are hazardous to the human body, the State Food Safety Department had conducted a drive to ensure that these apples are safe for consumption.

However, District Food safety Officer Ajith Kumar said that coating apples with wax was permitted as it has never been proved to be hazardous to health.

 Honeybee Amusements introduces ice-cream brand Mini Melts in Bengaluru

Honeybee Amusements Pvt Ltd (HBAPL), the holding company for Mini Melts ice-cream's India franchise, has launched its first outlet in Bengaluru. Mini Melts will be available at over 20 locations in the Karnataka capital during its launch phase. It has also set a target to open 1,200 outlets across the country in the next three years.

“Given the onset of a sizzling summer in India, we have brought in a perfect companion to beat the heat with its first launch in Bengaluru,” said Shoeab Salim, managing director, HBAPL. Mini Melts is available in an array of premium flavours and is manufactured using a patented process.

It is priced at Rs 40 for an 82g (3oz) cup. There is also a 5oz variant priced at Rs 60 and an 8oz pack priced at Rs 85. It will be available at retail kiosks, carts and serving freezers at theme parks, entertainment centres, retail stores, shopping malls, cafes, etc., where people, particularly children, congregate.

“In addition to the standard flavours, it will offer exclusive specialty flavours from time to time, for special events and holidays. It can also be custom-made to any flavour or colour desired if the customer places a minimum order of 60 gallon,” Salim added.

Mini Melts' specialty international flavours include Banana Split, Birthday Cake, Chocolate, Cotton Candy, Mint Chocolate, OREO Cookie and Cream, Double Chocolate Chip, Strawberry and Vanilla. Mini Melts has three product ranges covering ice-cream, sorbet and ice granules.

It contains 100 per cent milk fat and is vegetarian. The brand will be rolled out in the National Capital Region (NCR), Gujarat, Maharashtra, Tamil Nadu and Andhra Pradesh in the next phase. The ice-cream is produced at a temperature of about -190 degrees.

Unlike traditional ice-cream, Mini Melts is flash-frozen to lock in its flavour and has no air whipped into it, so the consumer gets 100 per cent pure ice-cream. It comes in small popcorn shapes. In order to keep its shape and flavour, Mini Melts is stored at -45 degrees C in specially designed and imported freezers.

The Indian ice-cream market is worth Rs 2,500 crore and is growing at 20 per cent annually. Mini Melts is pegged at the top end of the market with affordable pricing that will drive its market share.

“We will launch the Mini Melts Kids Café network to add to the experience of consuming the ice-cream,” Salim said. Other high-growth areas that have been identified include forming strategic partnerships with value-added resellers and restaurant operators.

HBAPL has set up a state-of-the-art manufacturing plant in Bengaluru, which is in the process of seeking ISO:22000 certification. All equipment for production and packaging has been imported from the United States, in addition to the patented recipes and ice cream-making formulae.
Mangoes’ ripening: Raids on, but calcium carbide still used in Maharashtra

Unscrupulous traders continue to use calcium carbide to ripen fruits such as mangoes and apples despite the fact that the carcinogenic chemical was banned under the Food Safety and Standards Act (FSSA), 2006 and Regulations (FSSR), 2011.

The Food and Drug Administration (FDA) Maharashtra, the state food regulator, took strict action against the mango traders in the past by seizing and destroying over 100 kg of mangoes, which were ripened using calcium carbide. But now it is difficult to tour the state and raid the premises of every fruit trader who allegedly uses the chemical.

Therefore, the practice is still rampant in many parts of the state, because the traders no longer fear being noticed by the authorities. Besides mangoes (the state's favourite summer fruit), calcium carbide is used to ripen such vitamin-rich fruit as papaya, bananas and watermelon.

On the condition of anonymity, a top food official from FDA Maharashtra informed FnB News that they had issued a circular to all the food safety officers (FSOs) across the state, instructing them to roll up their sleeves and make sure no amount of artificially-ripened mangoes make their way to markets across the state this year.

Navi Mumbai
It has been learnt that traders at the Agriculture Produce Market Committee (APMC) in Vashi, Navi Mumbai, are still using calcium carbide to ripen mangoes. The fruit, which has been ripened artificially, arrives in the wholesale market earlier than that ones ripened naturally.

The weather plays a key role in the yield, and according to Sanjay Pansare, director, fruit market, APMC, this year's crop was good because the weather was good. He said, “APMC, Vashi receives around 55,000 boxes of mangoes every day. Each box contains between four and eight dozen mangoes, depending on the quality.”

Mangoes are normally priced at Rs 1,000 per dozen during the season, but the early arrivals are priced between Rs 100 and Rs 400 at the APMC market. These prices tempt many to buy the artificially-ripened fruit. Unaware of the method used to ripen the fruit, they consume them and become susceptible to a number of ailments.

The Thane division of FDA Maharashtra recently raided APMC, Vashi, to check the use of calcium carbide, which hastens the ripening of mangoes unnaturally. The FDA officials said that they did not have any evidence to prove the allegation that the traders use the banned chemical on the market premises.

The traders at the APMC fruit market, on their part, claimed that calcium carbide is no longer used on its premises, adding that all the mangoes sold there have ripened naturally. However, the reality is different. The stench emanating from the fruit lingers in the air, putting visitors off.

On a recent visit to APMC, FnB News discovered that despite the ban on calcium carbide and the action the authorities are taking against the traders, workers hailing from states like West Bengal, Bihar and Jharkhand make small pouches of the banned chemical and put these inside the boxes containing the fruit.

Sohail Shah, a fruit agent at APMC, informed, “The excess mango supply and the slowdown in prices have been worrying traders a lot. Traders fear that the fruit may get spoilt if not sold on time. That is why they have been adopting unfair means to ripen the fruit and sell it in the market.”

Aalam Khan, who hails from Bihar's Madhubani district and is a worker at the APMC market, said, “We secretly use calcium carbide after the official raids, not in the front of market.” But a trader, on the condition of anonymity, informed, “Calcium carbide has been used to ripen the fruit for years, and the process will continue forever.”

However, Pansare refuted the allegation and blamed the media for maligning the market. He added, “The practice of using calcium carbide stopped long ago. Not even a single fruit trader in the APMC market uses calcium carbide. They only use ethylene as a catalyst to ripen the fruit nowadays. The use of this gas is permitted.”

Dr Jayashree Sharad, managing director, Skinfiniti, said, “The excessive use of calcium carbide to ripen fruit can cause cancer in the long run. The mangoes normally ripen at the end of April, therefore all mangoes which are available before Gudi Padwa in the market are ripened through acetylene gas produced from calcium carbide.”

“Mangoes cannot be ripened in just 12 hours. Only the skin of the fruit turns yellow when acetylene gas is used as the catalyst to ripen it, but it doesn't ripen. Industrial-grade calcium carbide contains traces of arsenic and phosphorous, which are harmful to the body. It damages the skin, kidneys, heart and liver, and causes ulcer and gastric problems,” Sharad said.

Nashik
At a recent meeting, the Nashik division of FDA Maharashtra created awareness among mango traders about the adverse impact calcium carbide could have on the health of the consumers, and warned them that strict action would be taken against them if they did not stop using the chemical.

Chandrakant Pawar, joint food commissioner of the state food regulator's Nashik division, said, “At the meeting, we explained to them about the ill-effects of using calcium carbide to ripen the fruit. It was also suggested that the traders adopt the safer methods of ripening fruits – using ethylene gas or keeping the fruit in a box containing hay.”

“But if the use of calcium carbide is still in vogue, nothing can be done with the shortage of manpower,” he said. A fruit trader from Nashik, on the condition of anonymity, said, “One kg of calcium carbide costs only Rs 80, and it can ripen one tonne of mangoes overnight. Thus without thinking about the ill-effect of it on consumers, we take the opportunity to cash on it.”
Warning labels on baby foods containing lead in US: Solution likely soon

The issue of warning labels on baby foods containing lead in the US might see a solution in the coming weeks as the lawsuit filed by Environmental Law Foundation (ELF), an environmental group, against some US-based leading baby food makers went on trial recently.

The group has accused Del Monte Foods, Beech-Nut Nutrition and few other companies of selling products containing lead at levels that require warning labels under California Proposition 65.

The case, filed in 2011, is expected to last for several weeks.

Lawyers representing the food companies said the US Food and Drug Administration had tested the products mentioned in the lawsuit and found the levels were below the standards that require warning.

Both sides agree that baby food containing carrots, peaches, pears and sweet potatoes have some lead. The suit also listed grape juice and fruit cocktail.

According to the ELF, lead was one of the very first chemicals listed by the state of California in 1987 as a "chemical known to the state" to cause cancer, developmental and reproductive toxicity.

As per Centers for Disease Control and Prevention, approximately 500,000 US children aged 1 to 5 suffer unsafe levels of lead in their blood.

Centre to ban sale of junk food and fizzy drinks near schools after summer vacation – INDIA TODAY

 Sale of junk food in and around school premises will be regulated.

                                                               The junk is being taken out of school education across the country. After summer vacations are over this year, children will begin their new academic session in schools that do not have junk foodoutlets within 500 yards in any direction. This revolution in the making was revealed in the Delhi High Court on Wednesday when the Centre said that draft guidelines on regulating sale of junk food and aerated drinks in and around school premises would be ready by July.
Additional Solicitor General Rajeeve Mehra, representing the Centre, told the court that private firm AC Nielsen ORGMARG Pvt Ltd is in the process of framing norms to regulate availability of junk food and carbonated drinks within 500 yards of schools. The senior law officer assured the court that the draft guidelines on making quality and safe food available in school canteens would be in place by July 21. These guidelines will be crucial because there is no official definition of junk food now.
This has created much ambiguity among schools over what food products it should make available to children within its premises. The guidelines will thus clear the confusion and define what food is healthy and what is not healthy.
"We would seek the opinion of food processing companies after making the draft guidelines and prepare the final guidelines soon,"Mehra said.

Most, if not all, schools are kindly disposed to the proposed move. Principal of Laxman Public School Usha Ram said, "We are all up for banning junk food in school premises. We don’t sell junk food in our school. In fact, we were the first one to introduce a Mother Dairy stall in our campus which offers health milk products. "Principal of Apeejay School, Pitampura, D. K. Bedi echoed this view, saying: "It will be excellent if junk food is totally banned in schools. Schools should only offer healthy food like juices and milk products to children. "After recording submissions of the Centre’s counsel, a bench comprising Chief Justice D. Murugesan and Justice Jayant Nath posted the next hearing in the matter for July 22. The Delhi government also displayed urgency in taking ‘unhealthy food’ off the shelves of city schools. The counsel representing the Delhi government, Anjum Javed, said that the Lieutenant Governor has the power to issue directions to city schools but that can be done only after the Centre frames guidelines on the issue.
Status report Meanwhile, the Centre also filed a status report in court, explaining why it has taken so long to complete the study in the matter. It told the court, however, that all the research has been completed now.
Assuring the court that all the fieldwork has been done and now it would not take much time, Mehra said, "We are pleased to share with you that we have been able to incorporate date from Meghalaya and Assam, due to which the study had to be extended. We have now completed the survey in both North-Eastern states, which was quite difficult due to the prolonged closure of schools in these regions."In January last year, the court had given six months to the Food Safety and Standards Authority of India (FSSAI) to frame guidelines on banning sale of junk food and aerated drinks in and around educational institutions.
The court was hearing a PIL filed in 2010 by Rakesh Prabhakar, a lawyer for an NGO called Uday Foundation, seeking a direction banning sale of junk food and aerated drinks in and around schools. The petition said, "It is time we change the way kids eat in schools. Such a ban will set new standards for healthy food. On one hand, children are taught in classroom about good nutrition and on the other hand we continue to make junk food available to them."
A welcome idea The schools also welcomed the idea of banning junk food and carbonated drinks in and around school premises and advocated only the sale of healthy foods in school premises.
Earlier, the court also asked the FSSAI to consult the All India Food Processors’ Association (AIFPA) and restaurant associations for
framing the guidelines. AIFPA, in its application, had said that it deals with processing of fruits and vegetables, meat and fish, milk and milk products and also the manufacturers of biscuits and confectionery products. It also said that it may give some advice to the FSSAI.